Digital Marketing Specialist - Umrah & Hajj Travel Services

Join a dynamic team as a Digital Marketing Specialist focused on crafting and executing high-impact marketing strategies for premium Umrah and Hajj travel services. In this role, you will drive lead generation, enhance brand visibility, and optimize digital campaigns to connect with travelers seeking spiritual journeys. Based in Surabaya, you'll have the opportunity to work with a leading travel agency in the region, leveraging your expertise to grow and expand our digital footprint.

As a Digital Marketing Specialist at Private Advertiser, you will be at the forefront of our digital marketing efforts, working closely with our marketing team to develop and implement strategies that attract and convert potential customers. You will manage our social media presence, create engaging content, and analyze performance metrics to continuously improve our campaigns. With a strong focus on data-driven decision-making, you will ensure that our digital marketing activities are aligned with our business goals and contribute to the overall success of our Umrah and Hajj travel services.

📋 Tanggung Jawab Pekerjaan

• Develop and implement digital marketing strategies to increase brand awareness and drive lead generation for Umrah and Hajj travel services.
• Manage and optimize social media platforms, including Facebook, Instagram, and LinkedIn, to engage with our target audience and promote our offerings.
• Create and curate high-quality content, including blog posts, videos, and infographics, to attract and retain customers.
• Conduct market research and analyze performance metrics to identify trends and opportunities for growth.
• Collaborate with the marketing team to develop and execute email marketing campaigns, including lead nurturing and customer retention strategies.
• Monitor and report on the performance of digital marketing campaigns, providing insights and recommendations for continuous improvement.
• Stay up-to-date with the latest digital marketing trends and best practices, and apply this knowledge to enhance our marketing efforts.
• Work closely with the sales team to ensure that our digital marketing activities are aligned with our sales goals and objectives.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in digital marketing, with a strong focus on social media and content marketing.
• Proficient in using digital marketing tools and platforms, including Google Analytics, Google Ads, and Meta Business Suite.
• Strong understanding of SEO and SEM principles, with experience in keyword research and on-page optimization.
• Excellent written and verbal communication skills, with the ability to create engaging and persuasive content.
• Analytical mindset with the ability to interpret data and provide actionable insights.
• Proven track record of successfully managing and growing digital marketing campaigns.
• Familiarity with the travel and tourism industry, particularly Umrah and Hajj travel services, is a plus.

🛠️ Keahlian

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